Social Media Officer (China)

• Employment Type: Part Time (21 hours per week) 
• Duration: Continuing 
• Remuneration: Level 5, $92,265 - $96,992 (pro rata) + 17% super + leave loading  
• Location: Kensington, NSW (Hybrid work arrangement available) 

About UNSW 

UNSW isn’t like other places you’ve worked. Yes, we’re a large organisation with a diverse and talented community; a community doing extraordinary things. Together, we are driven to be thoughtful, practical, and purposeful in all we do. Taking this combined approach is what makes our work matter. 

Why Your Role Matters: 

The Marketing & Digital Experience portfolio has been established to enhance UNSW’s global brand reputation, create sharper brand distinctiveness, amplify UNSW’s globally renowned expertise across societal impact framework themes, and support the university to realise the ambition of its new ’Progress for All’ strategic plan.   

The Social Media team within the Marketing & Content pillar drives UNSW's social media strategy, covering strategic advice, content creation, editorial planning, community management, and reporting. 

Reporting to the Social Media Specialist, International, the Social Media Officer (China) plays a key role in supporting the management of UNSW’s Chinese social media communities and delivering engaging, consistent content. Key responsibilities include assisting in implementing the university’s social media strategy for China, creating in-language content with a clear brand voice, managing community interactions, and collaborating with internal stakeholders to deliver high-value content and social media support. 

Who You Are:  

• Relevant tertiary qualification with subsequent relevant experience or equivalent competence gained through any combination of education, training and experience. 
• Chinese language proficiency, with a strong understanding of the Chinese cultural landscape and social media ecosystem.  
• Proven experience in supporting a social media strategy – managing communities and creating content for Chinese social media platforms including RedNote and WeChat. 
• Strong content creation and storytelling skills, with experience developing engaging written and video content for digital audiences. 
• Strong knowledge of social media audience behaviour, platform trends and emerging developments across the Chinese digital landscape. 
• Excellent organisational and time management skills, with the ability to manage multiple priorities and work flexibly when required. 

For further information on the role & responsibilities, please refer to the position description.

How to Apply: Submit your CV & cover letter (required) detailing your interest and suitability for the job before Wednesday 7th October by 11:55pm.  

Please note: Sponsorship is not available for this role, valid Australian working rights are required on application. 

UNSW Benefits and Culture: People are at the core of everything we do. We recognise it is the contributions of our staff who make UNSW one of the best universities in Australia and the world. Our benefits include:

• Flexible Working Options (work from home, flexible hours etc)  
• Additional 3 days leave during December shutdown period. 
• Career development opportunities  
• Up to 50% discount on UNSW courses 
• Flexible 17% Superannuation contributions, additional leave-loading payments and salary sacrifice.  
• Discounts and entitlements (retail, education, fitness passport) 

Job queries contact: For queries on the recruitment process, please contact Rachel Darcy: r.darcy@unsw.edu.au    

Please note applications sent directly to the contacts above cannot be accepted.    

Pre-Employment Checks: As part of our recruitment process candidates may be required to undergo pre-employment screening, which may include reference checks, qualification verification, right-to-work verification, and criminal history screening where relevant to the role. 

UNSW is committed to equity diversity and inclusion. Applications from women, people of culturally and linguistically diverse backgrounds, those living with disabilities, members of the LGBTIQ+ community; and people of Aboriginal and Torres Strait Islander descent, are encouraged. UNSW provides workplace adjustments for people with disability, and access to flexible work options for eligible staff.