Social Media Manager
- Own and evolve the brand’s social media presence and strategy
- Create and deliver engaging content across multiple platforms
- Manage influencer and brand partnerships to grow community
- Totally OWN social media for a gorgeous global fashion brand
- Huge creative freedom to bring fresh ideas & content to life
- Unique Gold Coast opportunity with genuine influence & impact
We’re partnering with an incredible Australian fashion & lifestyle brand with a highly engaged global following to find their next Social Media Manager.
This is a really unique opportunity here on the Gold Coast to step into a gorgeous, established brand with an incredible visual identity, beautiful product and global presence – and have the opportunity to totally OWN their social media world.
As the brand continues its next phase of growth, they’re looking for someone brilliant to come in, bring fresh ideas, incredible content and genuine creative energy – taking real ownership of how the brand shows up across social globally.
This is SO much more than simply managing a content calendar.
You’ll have genuine creative ownership, working closely with the Founders and wider digital & creative team to shape the social direction of the brand, build an engaged global community and create content that people genuinely want to stop, watch, share and shop.
The Opportunity
You’ll own and evolve the brand’s social strategy across Instagram, TikTok, Pinterest, YouTube, Facebook and emerging platforms, taking ideas all the way from concept through to execution.
You’ll be hands-on with content – conceptualising, shooting, editing, writing and creating – while also thinking strategically about what is driving reach, engagement, community and ultimately conversion.
You’ll also play a key role across influencer, ambassador, affiliate and brand partnerships, helping grow an already passionate global community and identifying new opportunities to put the brand in front of the right audiences.
What You’ll Be Doing
- Totally own and evolve the brand’s social media presence and strategy
- Concept, create and deliver beautiful, engaging and commercially minded content
- Bring fresh ideas to the table and help shape the creative direction of social
- Manage the content calendar across Instagram, TikTok, Pinterest, YouTube & Facebook
- Create copy, captions, stories, video and social-first content that feels completely on-brand
- Grow and nurture an engaged global online community
- Manage influencer, ambassador, affiliate and brand partnerships
- Support exciting product launches, campaigns, collaborations and events
- Understand what’s performing, why it’s performing and use insights to continually evolve content
- Work closely with an incredibly passionate Founder and wider creative & digital team
Who We’d LOVE to Meet
- You’re someone who lives and breathes fashion, content and digital culture.
- You’ll have strong experience within social media and content, ideally within fashion, beauty, lifestyle or another highly visual consumer brand, and genuinely understand what makes brilliant social content.
- You’re creative but commercial. You understand that beautiful content is important – but you also know how to create with engagement, growth and conversion in mind.
- You’ll be confident creating content yourself, comfortable shooting and editing, and importantly, happy jumping in front of the camera when the content calls for it!
- You’ll understand influencers, creators, UGC, affiliates and social commerce, and ideally have exposure to platforms such as Meta, TikTok, Pinterest, LTK and/or ShopMy.
- Most importantly, you’ll be full of ideas, proactive, hands-on and genuinely excited to make your mark on a gorgeous brand with a global audience.
Why You’ll Love It
- A genuinely unique Social Media opportunity here on the Gold Coast
- The opportunity to totally OWN social media for a gorgeous global brand
- Genuine creative freedom – your ideas will actually be heard
- Work closely with the Founder and have real influence on the brand’s next chapter
- Huge scope across content, creators, partnerships, community & social commerce
- Beautiful product and an already highly engaged international audience
If you’re a social-first creative who understands brand AND commercial, loves fashion and wants the opportunity to take real ownership of social for an incredible brand – I would LOVE to hear from you.
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